Built around the stone
Search and filters speak in shape, carat, color, clarity, cut, fluorescence and lab. Pairs and parcels are first-class, lab-grown and natural are priced apart, and memos and holds sit beside ordinary orders.
A commerce stack designedfor gems and jewelry.
Upload your stock, pick a template made for how you sell, and open a store. Diamond search, offers, memos, holds and checkout come set up, and every visit and order lands in one admin panel.
Sells every kind of stock you carry
- Singlescertified stones
- Pairsmatched sets
- Parcelsmelee lots
- Coloured stonesgems by lot
- Jewelryfinished pieces
- Lab-grownLGD pricing
- NaturalND pricing
- CSV · FTPstock feeds
What makes Diatech Commerce different
A whole store from one template
A template decides what the store sells and who it sells to: its categories, filters, markets, navigation and theme. Keep taking the template’s updates, or export the store as a file and move it between environments.
The CRM and the store are one system
The admin panel sees every session, search, saved list, offer and order from the storefront, attached to the customer and company behind it. Nothing to sync and no second tool to keep up to date.
AI customization, switched on
Studio lets shoppers restyle your jewelry with AI and see the piece before they ask for it. Each design lands on the customer record, and AI settings stay in the same admin panel as the rest of the store.
A store that already knowsyour catalog.
Shoppers search by shape, carat, color, clarity, cut and lab, compare stones side by side, save lists and make offers. Categories, filters, markets, navigation and theme come from the template you pick, and you can change any of them later.
Templates, themes and categoriesKnow what a buyer wantsbefore they ask.
Every session, search, saved stone and offer is tied to a customer and their company. Group buyers into segments by what they browse, send them campaigns, assign an owner on signup, and see recommended stones for each account.
Customers, leads, segments and campaignsDeals done the waythe trade does them.
Confirmed orders, memos, holds and purchase requests each have their own queue. Accept or counter offers, match demands to stock as it arrives, and upload invoices against the order they belong to.
Orders, offers and demandsBuilt for the way jewelers sell
Live in four steps
Create the admin account, set branding and what you sell, choose a template and policies, and the store opens with sample stock you can replace.
1 Admin account Company and contact
2 Branding and catalog Logo, colors, stock types
3 Template and policies What you sell, your rules
4 Store is live Open store
Jewelry customization with AI
Turn on Studio and shoppers can change metal, stone and setting on your pieces and see the result. Each design they make shows up on their customer record.
Make it rose gold with a pear centre, about 1.5ct
diamond
diamond
diamond
Policies and store rules, pre-written
Returns, refunds, shipping, exchanges, privacy, warranty and terms templates fill in your company name, support email and country. Taxes, shipping, payments and promotions are set per region.
checkReturnscheckRefundscheckShippingcheckExchangescheckPrivacycheckWarrantycheckTerms
More in the admin panel
Upload and sync
Append or replace inventory from CSV, keep it current over FTP, and edit a single stone or piece in place.
Lists and compare
Save searches and lists, compare stones side by side, and share a list with a customer as a link.
Heatmaps
See stock days, movement and sales by shape, size, color and clarity, and find what is under or overstocked.
Price trends
Follow market prices, supply and price changes for the buckets you stock, next to your own sales.
Customer chat
Talk to buyers from the admin panel, with links to the stones and orders the conversation is about.
Pages and posts
Edit storefront pages, blog posts and reusable blocks without leaving the admin panel.
Campaigns and promotions
Email a segment, schedule promotions by region, and send notifications from your own SMTP.
More than one storefront
Run several stores from one account, switch between them, and move a configuration from one to another.
Frequently asked questions
An e-commerce platform and CRM for gem and jewelry businesses. It runs your storefront and gives you one admin panel for stock, customers, orders, memos, holds, offers and analytics.